Exporters and the in...

The business to business market has probably the most to gain from using the Internet in international interactions. A potential international client has limited access to information about your organization from alternative sources. A professional online offering can facilitate stronger sales...

internet marketing s...

Welcome to the second installment of Internet Marketing Secrets. As you know, the internet is an evolving thing. There are website owners and managers just like you throughout the world. They each have one thing on their mind. Guess what that is, yes its no secret; they want the number one...

Marketing your touri...

The Internet has become the definitive way for tourism providers to interact and transact with the consumer market. The discerning traveler can now search, build an intenaray, and book accommodation and activities for their holiday online. The challenge is how to be competitive using the...

reaching the interne...

Most business owners have now realized that the Internet is the searching and evaluating tool of choice of the younger generation. To reach this market they must develop a stronger internet presence. Many small businesses have made the first step and put some information on the Internet...

Internet marketing s...

Welcome to the first instalment of Internet Marketing Secrets. I hope you find something of value. Secret 1, Know what you want Internet Marketers generally use the word, “conversion” to refer to the successful transition of website visitor to purchaser, customer or some other outcome...

Google changes the r...

While there are many speculations regarding the exact changes that have been made to the Google search engine, many New Zealand small businesses are feeling the effects. Websites that were formally in top search positions have now almost disappeared altogether. Many website owners may also...